AI Agent overview

The AI Agent is customized around your store. It uses your products, policies, brand voice, and workflows to answer pre-sale and post-sale questions, help shoppers buy, and resolve routine requests around the clock.

When a request is too complex, sensitive, or outside its permissions, the AI Agent hands the conversation to a human agent with customer details, order information, conversation history, and a summary.

What the AI Agent can do

  • Answer product and policy questions
  • Track orders and share delivery updates
  • Recommend products and help shoppers complete purchases
  • Handle returns and routine requests when permissions allow
  • Suggest replies for human agents
  • Escalate with full context
You decide what the AI can say and do. Tone, knowledge, workflows, and action permissions are all configurable.

Related articles

AI Agent

Customize tone, knowledge, and permissions

Configure how your AI Agent sounds, what it knows, and which actions it may take.

Updated Jul 19, 2026
AI Agent

Human handoff explained

See what happens when the AI Agent cannot resolve a request and your team takes over.

Updated Jul 10, 2026
AI Agent

AI Agent workflows

Shape how the AI greets shoppers, collects details, and moves toward resolution or escalation.

Updated Jul 14, 2026

Still need help?

Get help from Agentra

Ask our AI Agent for an instant answer, or contact our team for personal support.

Contact us